Apple spent over $30 million on Amazon Cloud in Q1 2019

GettyImages-Apple store

In fact, in January of 2018, Apple plans to spend at least $10 billion on US-based data centers.

But as of now, the company's expenditure on AWS is set to grow well beyond last year's $350 million if it continues to spend over $30 million monthly. The company has revealed in the past that it uses AWS for iCloud storage but it did not disclose whether any other Apple services use AWS or other third-party clouds.

As far as Apple's business with Amazon is concerned, the interesting point is that the expanding business association is in spite of their competition in many areas. Of course, it should also be noted that Apple had previously reported it also uses some of Google's cloud services as well as some technology from Microsoft, too.

Apple is one of Amazon Web Services's (AWS) biggest clients it has emerged.

Apple has been working hard in building a huge ecosystem of services, including iOS App Store, AppleCare, Apple Pay and iCloud, as well as the recently announced video and magazine subscriptions.

Apple isn't only using Amazon's AWS, though.

This is an example of coopetition between the two - they work together even though the two companies offer rival products.

Apple may be investing in a significant network of data centers to provide storage for iCloud and its other services, but it still relies heavily on other companies for server space.

And Pinterest, which also uses only AWS, has a six-year deal with AWS that requires it to spend at least $750 million on cloud infrastructure services through July 2023, according to its S-1 regulatory filing.

The relationship between Apple Inc. and Amazon.com Inc.is one of the most prominent examples of the so-called coopetition that has permeated the tech industry. AWS generated more than $7.4 billion in the fourth quarter of 2018, as Amazon's golden arrow surpassed the famed golden arches in revenue.

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